How Quality Content Influences Ranking of Your Site
Today, every online business wishes to come first on search result pages (SERPs), when customers ask any queries to the search engine. To be the first option to reach out to customers. It is possible only through SEO (SEARCH ENGINE OPTIMIZATION). By using this
tool effectively, it will increase traffic into your site. It is also a free tool to increase traffic to your site. Another important factor that influences SEO is how quality your content is. Neil Patel pointed out that in his science backed analysis, google considers how expert,
authority and also trustworthy the content is. If your content is creative, readable, high quality content, your search ranking will also increase. One of the important factors is content freshness or newness and also updates to content helps you to increase google ranking. The content can be various formats such as videos, infographics, E-books,
Lists, How-to post, Podcast, guides, presentation etc. Visual content creates more impact than any other written text content. It is a very easy way to make customers understand about our product or service through image or visuals. It will stay in the customer mind for a long time compared with written text. Another important thing is choosing the right keyword or keyword that suits for content. It will also help in ranking your website.
Google always looks upon sites which are valuable, interesting, & functionable. Your content make sense to your reader. Content must be in the form of easily understandable content without any struggle for the audience. Links building for your content also plays major roles. Moreover, the number of unique domains linking to your site helps search engine whether your content is enough to rank higher in the SERPs. So, content also influences ranking of your site. Not only content, how quality your content is more important in this context.