How Social media helps in Brand Awareness
Social media is the platform now where billions of people are spending time daily. As the features of social media get improved, the chances of marketing products are also high. Now social Medias are having more role in business promotion than individual uses. Companies can promote their business through various […]
How Search Engines Works
Google search, known as one of the most popular search engines across the world, has its own mechanism of understanding the information asked. Every day, Google search engine processes billions of queries using its algorithm and tries to provide the best possible search results. Google search follows its algorithm and […]
How Retargeting Helps your Business
You might have noticed that many people do search and read about your products but don’t convert as your customers. So here is the role of retargeting, it is the technique used by digital marketers of displaying the ads to the user when someone already searched for the product through […]
How Quality Content Influences Ranking of Your Site
Today, every online business wishes to come first on search result pages (SERPs), when customers ask any queries to the search engine. To be the first option to reach out to customers. It is possible only through SEO (SEARCH ENGINE OPTIMIZATION). By using this tool effectively, it will increase traffic […]
How Google Search Console Help your Business
A google search console is a service which is provided by google which helps to maintain, monitor and troubleshoot your site preference in google search results. And it understand and improve how google sees your website These are the some ways that it will help your business 1. FIND SEARCH […]
How Google is a Suggestion Engine and not a Search Engine
Nowadays, the nature of search is changing day by day, google combines machine learning and artificial intelligence into everything it does. We get our search results based on our past activity, ratings, location, content preferences. And we used to get pop up notifications on our devices and alerts for latest […]
How Google Adwords are Effectively Used to Run a Campaign
Google adwords allows businesses to advertise their product or service to their potential customers in the google platform. It also allows businesses to display their ads on google search result pages. By using google adwords, businesses can attract a large number of online customers. Advertisers can easily target two main […]
How Digital Transformation is driving the Customer Experience
● A digital transformation is all about changing the way of interacting business with its customers and how the business is delivering consistent experience to the customer whenever they need. ● It is the process of using digital technologies to create or modify existing business processes and customer experience to […]
How Accelerated Mobile page Works
AMP stands for accelerated mobile pages. AMP is an open program of google for helping pages to load faster. For example, when you go for any search queries, and in search result you see small icon in side having a simple of thunder lightening or see text like AMP near […]
Google Tools and Report that can Help your Business
GOOGLE AD SENSE Google AdSense is the perfect tool to help marketers make money from ads placed on blogs or websites. AdSense connects you with other advertisers who want to host ads on a channel that appeals to their audiences. So, if you manage a website, blog, or video channel […]