Digital Marketing

Digital Marketing

It was not so long ago, that digital media was a completely new thing. Few years ago, many people did not know what social media was let alone the effect it would have on all of our lives. It was an exciting interactive medium, which suddenly took the world by storm to such an extent that it became something that no business, small or large, local or global, could afford to ignore. Today, there are more than 2.37 billion active users on Facebook alone, currently the world’s most popular social network. Twitter, LinkedIn and various other social media sites have hundreds of millions of active users as well. Hence, this concept of “social media marketing” can no longer be ignored. This course is exactly designed to meet your expectations and train you to be ready for the future of marketing.

Here is your chance to upgrade your skills and results in digital marketing with our course.

Objective of the program

  • Learn Digital Marketing from scratch
  • Learn different types of digital marketing

Topics Covered

  • Introduction to Digital Marketing
  • Content marketing
  • Search Engine Optimization
  • SEM

Why choose this program?

  • Certification Program
  • Self paced, with tons of additional learning materials to refer
  • No prior marketing knowledge needed
  • A dedicated mail id for query support and guidance, unlike other online courses
  • 4 modules – Step by step approach to guide you from basics
  • Quiz for every module to test your understanding

Key Takeaways

  • Learn Digital Marketing from the basics
  • Understand how Digital Marketing works
  • Create your first Google Ad

For queries, contact


  • Evolution of Online World
  • What is Digital?
  • Evolution of Marketing
  • What is Digital Marketing?
  • Why choose Digital Marketing?
  • Traditional vs Digital Marketing
  • Digital channels
  • Introduction to Digital Marketing-Quiz
  • Introduction to Content Marketing
  • Evolution of Content Marketing
  • Why Content Marketing?
  • Sales stages – Content mapping
  • Content Strategy – Overview
  • Content marketing – Quiz
  • How Search Engine Works?
  • Evolution of Google Search
  • Is your business on Google?
  • Understanding SEO
  • Google Search Rankings – Factors
  • Three pillars of SEO
  • SEO – optimization techniques
  • How to implement SEO practically
  • SEO – Quiz
  • Keyword Research
  • Overview of SEM
  • PPC Advertising
  • Google Adwords
  • Where your Ads can appear?
  • Ad formats in Google
  • Google Text Ads
  • Create your first Google Ad

6999/- Only